Automation makes everything in business so much simpler. When you turn to automation tools, you need to know you are getting something that is worth the investment for your company. This requires a provider you can trust with solutions that meet your needs. You may have to do a little bit of research to find the right tools for your company.
In this guide, we focus on some of the top automation tools available to help you increase your revenue streams with offline sales. While online services are certainly a huge aspect of some businesses, many of us rely on offline businesses to sustain us. Check out these tools to try in 2023!
Point of Sale Tools
One of the first tools that you need for offline services is something to take payments with. Your point of sale setup is essential to your success. This typically comes through some sort of merchant services company. It might be helpful to check out the top 10 best merchant services providers to better know your options.
Merchant service companies provide you with the tools and systems that you need to accept and process credit card payments. Depending on your business, you may use something as simple as Square. Take the time to determine what your business needs in terms of point-of-sale terminals and provisions.
Feel free to compare and contrast so that you can find the best fit. Always use an option that will be secure and safe to work with.
Marketing Tools
Next, you need to get on the bandwagon with some of the automated marketing tools out there. A common choice is HubSpot, but many other similar tools out there can provide you with marketing aspects and integrate outside services to help you make the most of your marketing efforts.
Tools like these can help you track follow-ups, close prospect and customer deals, and even plan and schedule marketing content. The entire goal here is to manage your campaigns, convert prospects to customers, and increase the traffic that engages with your business.
Email and SMS Tools
Communication is one of the most important elements of your offline business. While email and SMS very much have an online presence, they can still help drive people to your physical locations. Send texts and emails that share sales, relevant updates, and communication that your mailing list needs to know!
When you use these to boost your offline revenue, create an approach that draws people to come into the facility. This is all about communication but also learning how to appeal to everyone on your contact list. These systems simplify the process by giving you a database to store your contacts and send mass information out.
We recommend using email and texts and sending unique messages on each side. You can schedule and set these up in advance. Things like sending a request for feedback after a store visit can also be prompted and automated.
Process and Workflow Tools
While you are focusing on offline revenue streams, your team is likely spending a lot of time doing paperwork or completing online requirements. Let’s be honest. Technology is a huge part of your business. If you are still tracking everything on paper, you’re running inefficient processes that can be easy to mess up or lose track of.
Tracking processes and workflows is made so much easier with the use of apps that help to automate the process. While it does require some up-front effort to get your workflows set up, this can be incredibly helpful to keep team members on task and track tasks that need to be done as well.
These can be used for any type of workplace. Whether you have physical retail locations, a service-based business, or even manufacturing and production processes, you can establish automation tools that track every step of your workflow and even push a task to the next person when one step is complete.
This is an automated tool you want to put to use. There are several choices out there, including names like Monday, Jira, Jotform, and more. Find what works best for your team and needs.
Final Thoughts
When you focus on your offline revenue stream, many of your needs boil down to simplifying what you do. Your focus needs to integrate reliable technology that helps to make tasks and efforts more efficient while keeping up with technological demands. These types of systems will go a long way to help you improve your offline processes and keep your business up to date with the latest and greatest processes.
